Blogging Time
Where we talk all about what it is like to be a Video Production company in Miami and other fun things we come cross running a creative based business.
Ever wonder how those big medical commercials actually get made? The ones that make you feel something instead of just selling you something?
Healthcare and medical video production is one of our favorite spaces here at Mi Media Productions. Honestly it is the industry we do the most work in, so I wanted to break down exactly how we approach it.
When H&R Block came to us to reach Gen Z during tax season, the brief was simple on paper: three commercials, three aspect ratios each, all shot in a single day. In this behind the scenes breakdown, we walk through how one clever location, a tightly choreographed crew, and smart scripting made the impossible turnaround actually happen.
Ever wonder how those big medical commercials actually get made? The ones that make you feel something instead of just selling you something?
Healthcare and medical video production is one of our favorite spaces here at Mi Media Productions. Honestly it is the industry we do the most work in, so I wanted to break down exactly how we approach it.
When H&R Block came to us to reach Gen Z during tax season, the brief was simple on paper: three commercials, three aspect ratios each, all shot in a single day. In this behind the scenes breakdown, we walk through how one clever location, a tightly choreographed crew, and smart scripting made the impossible turnaround actually happen.